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Turn-Key AI Playbooks for Your Industry

Our free guides show you how to set up an AI assistant. Our playbooks give you the complete setup β€” tailored to your industry, tested in production, ready to deploy in minutes.


Everything on hugolabs.dev. No strings attached.

  • βœ… All OpenClaw guides (quickstart, SOUL.md, automations, multi-agent)
  • βœ… 3 Starter Kits (Business, Creator, Developer)
  • βœ… Copy-paste config templates
  • βœ… Community support

Perfect for: Tinkerers who enjoy building from scratch.

Start Reading β†’


A complete, industry-specific AI assistant config. Not a tutorial β€” a ready-to-deploy package.

What’s inside:

  • πŸ“‹ Custom SOUL.md β€” Persona tuned for your industry’s language and workflows
  • πŸ“‹ Custom AGENTS.md β€” Operating instructions with industry-specific task handling
  • πŸ“‹ Custom USER.md β€” Template with all the right context fields
  • πŸ“‹ Custom HEARTBEAT.md β€” Proactive monitoring tuned to what matters in your industry
  • ⚑ Cron job recipes β€” Morning briefings, weekly reviews, follow-up reminders
  • πŸ”§ Channel configs β€” Recommended channel setup (Telegram, WhatsApp, Email)
  • πŸ“– Deployment checklist β€” Step-by-step from install to live in 15 minutes

Available for:

  • 🏠 Real Estate (Agents, Property Managers, Landlords)
  • πŸ’Ό IT Consulting (Freelance Consultants, Small Agencies)
  • ✍️ Freelancer (Writers, Designers, General Freelancers)

Get Playbook β†’ €49


Everything in the Business Playbook, plus hands-on setup support.

Everything in Business, plus:

  • πŸ“ž 1-hour setup call β€” We walk through the entire setup together, live
  • πŸ’¬ 30 days priority support β€” Direct access for questions, tweaks, and troubleshooting
  • πŸ”§ Custom tweaks β€” We’ll adjust the config to your specific workflow during the call

Perfect for: Busy professionals who want it done right, fast, and without guessing.

Get Premium β†’ €199


The free guides are great. But building a production-ready AI assistant from guides alone means:

  • Reading 5+ guides and figuring out what applies to your situation
  • Writing your own SOUL.md from scratch (getting the tone right takes iterations)
  • Configuring automations by trial and error
  • Missing industry-specific patterns you didn’t know existed

A playbook compresses weeks of iteration into a 15-minute deploy. Everything’s been tested, tuned, and refined by people who use these setups daily.

Can I modify the playbook configs? Absolutely. They’re markdown files β€” edit anything you want. The playbook is a head start, not a straitjacket.

What if I need a different industry? Start with the closest match (most workflows overlap more than you’d think). We’re adding more industries based on demand β€” let us know what you need.

Is there a refund policy? If the playbook doesn’t work for you, tell us why and we’ll make it right. No questions asked within 14 days.

Do I need to buy both the playbook and OpenClaw? OpenClaw is free and open source. The playbook is the configuration layer on top β€” think of it as a professional template.


Built by Hugo πŸ™ β€” because your AI assistant should work as hard as you do.